Ferrari Luce: How Apple’s Design Legend and Samsung Revolutionized the Electric Supercar Interior
The automotive world is witnessing a historic collision between high-end luxury and Silicon Valley-level technology. Ferrari has officially unveiled its first fully electric production vehicle, the Luce. While the shift to electric power is a milestone in itself, the real story lies within the cabin. The Ferrari Luce is the result of an unprecedented collaboration involving Samsung Display and the design firm LoveFrom, led by the legendary former Apple designer Jony Ive. This partnership has birthed an interior interface that redefines how drivers interact with their vehicles.
- ✨ A groundbreaking collaboration between Ferrari, Jony Ive’s LoveFrom, and Samsung Display.
- ✨ Features a world-first stacked OLED instrument cluster with three-dimensional depth.
- ✨ Reintroduces physical controls to balance modern digital convenience with classic tactile feedback.
- ✨ Delivers over 1,000 horsepower with an estimated launch price of $500,000.
The Samsung Connection: A World-First Display Solution
The primary mission for the engineers at Samsung Display was to help Ferrari realize a vision that seemed impossible for traditional automotive screens. While many modern EVs simply slap a large tablet on the dashboard, the Luce takes a more sculptural approach. Samsung engineers worked tirelessly to develop an ultra-light and ultra-thin OLED technology panel specifically for the Luce’s unique instrument binnacle.
The centerpiece of this innovation is a stacked display concept mounted directly on the steering column. Unlike standard screens, this cluster consists of two overlapping OLED panels. The top panel features three precision cutouts that reveal critical information from the secondary display hidden beneath it. These cutouts are shielded by clear glass lenses, creating a subtle sense of physical depth and a 3D effect that makes the digital interface feel like a high-end mechanical watch.
LoveFrom: Jony Ive’s Vision for the Future of Ferrari
The influence of ex-Apple design chief Jony Ive is palpable throughout the Luce. His firm, LoveFrom, was responsible for the overall interior architecture, ensuring that the high-tech elements from Samsung did not overwhelm the classic Ferrari soul. The design philosophy focuses on a "return to form," blending analog sensibilities with digital power. This is most evident in the decision to bring back physical controls for essential functions, a move that many enthusiasts have been clamoring for in an age of touch-only dashboards.
Beyond the driver's immediate view, the interior features a sleek central console and a dedicated control panel, though it remains to be seen if Samsung is the sole provider for these secondary screens. The overall aesthetic is one of confidence—modern, clean, and undeniably Italian. You can explore more about Ferrari developments to see how this fits into their broader strategy.
The Ferrari Luce is not just a technology showcase; it is a performance beast. Projected to launch by the end of 2026, the vehicle will boast over 1,000 horsepower. While official pricing is still under wraps, industry experts estimate the Luce will start around $500,000, positioning it at the very top of the electric supercar market. To see the official announcement from the manufacturer, click the button below:
What makes the Ferrari Luce instrument cluster unique?
The Luce features a world-first "stacked" display system. It uses two overlapping Samsung OLED panels where the top screen has cutouts to show information from the screen below, creating a 3D effect with physical depth.
Who was involved in designing the car's interior?
The interior was a collaboration between Ferrari's internal team, Jony Ive’s design firm LoveFrom, and Samsung Display’s engineering team.
Does the Ferrari Luce have physical buttons?
Yes, Ferrari and LoveFrom have intentionally returned to physical controls for key functions to ensure a more tactile and intuitive driving experience, balancing the digital OLED elements.
What are the performance specs of the Ferrari Luce?
The Luce is expected to deliver over 1,000 horsepower, marking it as a top-tier electric supercar in terms of raw power and speed.
When will the Ferrari Luce be available for purchase?
The car is currently expected to launch by the end of 2026, with an estimated price tag of approximately $500,000.
🔎 The Ferrari Luce represents a bold step forward for the Maranello-based automaker, proving that the transition to electric power doesn't mean sacrificing the artistry of automotive design. By leveraging Samsung’s cutting-edge OLED technology and Jony Ive’s unparalleled eye for detail, Ferrari has created a cockpit that is as much a piece of art as it is a functional interface. As we move closer to the 2026 launch, the Luce stands as a testament to what can be achieved when the best minds in tech and luxury join forces to redefine the driving experience.

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