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The 2026 Smartphone War: How Huawei and Honor are Challenging Apple’s iPhone 17

The smartphone landscape in 2026 is witnessing an intense rivalry as Huawei and Honor gain significant ground against Apple's latest flagship series. Recent market data suggests that these Chinese tech giants are not just participating in the race but are actively threatening the sales dominance of the iPhone 17 models in one of the world's most competitive markets.

  • ✨ Apple currently maintains the top three positions with the iPhone 17 Pro Max leading early 2026 sales.
  • ✨ The Huawei Mate 80 has successfully disrupted the top five, offering premium performance at a competitive price.
  • ✨ Honor X70 has become a consumer favorite due to its industry-leading 8300mAh battery capacity.
  • ✨ Both Huawei and Honor have shipped over 1 million units of their flagship models within the first six weeks of the year.
Huawei and Honor smartphones competing with iPhone 17

According to a report from the credible tipster SmartChipInsider, a new "smartphone war" has ignited. The report highlights the top five mobile devices that have surpassed the one-million-unit shipment milestone in the Chinese market during the first six weeks of 2026. This list is exclusively populated by three major brands: Apple, Huawei, and Honor.

Apple's Initial Lead with the iPhone 17 Series

Currently, Apple holds the strongest position in the rankings. The iPhone 17 Pro Max is leading the market, having exceeded one million units in single-model sales during the opening weeks of the year. It is followed closely by the standard iPhone 17 in second place, while the iPhone 17 Pro secures the third spot. These models have gained significant traction thanks to their refined designs and specialized hardware features.

However, the real story lies in the fourth and fifth positions, where Chinese manufacturers are making a stand. The standard Huawei Mate 80 and the Honor X70 have managed to break into the top five, proving that local consumers are increasingly looking toward domestic alternatives that offer high value.

Smartphone sales ranking report for 2026

(Image Credits: Weibo)

The Rise of the Huawei Mate 80 and Honor X70

The Huawei Mate 80 has garnered massive attention for its balance of premium features and affordability. Notably, it features a unique three-punch-hole display and is powered by the Kirin 9020 5G chipset. This new processor offers a staggering 42% performance boost compared to previous generations, making it a formidable competitor in the high-end segment.

On the other hand, the Honor X70 has carved out its own niche as an incredibly pocket-friendly handset that doesn't compromise on power. Its standout feature is a massive 8300mAh battery, which actually exceeds the capacity found in the more expensive Magic 8 Pro. This suggests a clear trend in 2026: consumers are prioritizing practical, long-lasting hardware over purely high-tech gimmicks.

The Honor X70 originally launched in the first half of 2025 and has maintained incredible momentum well into 2026. As we progress through the first quarter of the year, industry analysts are closely watching to see if Huawei and Honor can further close the gap with Apple or if the iPhone 17 series will maintain its lead through the rest of the year.

Which smartphone is the top seller in China for early 2026?

The Apple iPhone 17 Pro Max is currently the best-selling model, having shipped over one million units in the first six weeks of 2026.

What makes the Huawei Mate 80 a strong competitor?

The Huawei Mate 80 stands out due to its Kirin 9020 5G processor, which provides a 42% performance increase, combined with a more affordable price point compared to Apple's flagships.

Why is the Honor X70 still popular in 2026?

The Honor X70 remains a top seller because of its massive 8300mAh battery, offering superior endurance that appeals to cost-conscious consumers looking for high utility.

Are there any other brands in the top five sales list?

No, according to the latest report, the top five spots are exclusively held by Apple, Huawei, and Honor models.

How does the Kirin 9020 chip compare to previous versions?

The Kirin 9020 chip used in the Huawei Mate 80 offers a significant 42% performance improvement over the previous generation, enhancing the phone's speed and 5G capabilities.

🔎 In conclusion, the early 2026 smartphone market is proving to be a fierce battleground where brand loyalty is being tested by innovation and value. While Apple continues to hold the peak positions with the iPhone 17 series, the rapid ascent of Huawei and Honor demonstrates that the Chinese market is hungry for domestic alternatives that offer powerful performance and exceptional battery life. As the year unfolds, the competition between these tech giants will likely drive even more impressive technological advancements for consumers worldwide.